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Entertainment Business


 
Introduction to Entertainment Marketing
 
A fundamental look at marketing basics for music, TV and film, this course examines current domestic and international trends in demographics, technology, merchandising, and research, with an emphasis on interactive group projects and actual case studies.
 
Department Course Section Cost Days Starts Ends Time Instructor
ENT 0001 MX6 $275 M 8/24/98 10/26/98 6:00-8:20 PM Flanagan
ENT 0001 M68 $275 M 11/2/98 12/14/98 6:00-8:20 PM Flanagan



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