| Marketing and the Internet |
| Participants will learn about the integrated marketing approach to doing business on the Internet and integrating the Net into a company's overall marketing strategy will be the focus. The opportunities and challenges of such marketing aspects as research, promotion and advertising, sales, and customer service will be covered. |
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| MKT | 0012 | W68 | $275 | W | 10/28/98 | 12/16/98 | 6:00-8:20 PM | Pigassiou |
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